What does 'sampling' refer to in the fashion industry?

In the fashion industry, 'sampling' primarily refers to the process of creating sample garments. This practice is crucial for testing various aspects such as fit, fabric, and overall design before proceeding to produce full collections. Sampling allows designers and brands to evaluate and make necessary adjustments to their designs based on real-world factors, ensuring that the final product meets quality and aesthetic standards.

The purpose of creating samples is to visualize how the design concept translates into wearable garments. Designers can assess everything from the draping of the fabric to the functionality of the garment, making it an essential step in the design process. By identifying potential issues while still in the sampling phase, brands can avoid costly mistakes that might occur during mass production.

While options discussing reducing fabric samples, clearing inventory, and designing one-off pieces represent important aspects of the fashion industry, they do not capture the specific focus and significance of sampling in the context of garment production and design testing.